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Working Together: Connecting Authors with Readers through the Web
In today’s New York Times, David Carr, in “Mourning Old Media’s Decline,” states “The paradox of all these announcements is that newspapers and magazines do not have an audience problem–newspaper...
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Content is Promiscuous and Ubiquitous…
…and wants to breed. Sound familiar? Email, AIM, Wikipedia, Google, Facebook, Twitter…in little over a decade the internet has become a vast web of endless information. The constant, unbounded...
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Authors on Twitter
We love Twitter on the 26th Story and have encouraged our authors to check it out too. A few of them have just started………. There's Marcella Moran, aka Kidorganizer, who tweets tips for parents...
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Google Analytics — I’m Obsessed With the Information…..But What Does it All...
Google has powerful tools that offer anybody the ability to do market research. Author John Graham-Cumming used Google Ad-Words to decide which of his 3 top choice titles would be the best. The...
View ArticleJeff Jarvis Answers the Question: Has Google Read Your Book?
Jeff Jarvis came by the HarperStudio offices. In this clip he answers the question, "Has Google read your book?" (What Would Google Do? is being published by Collins in January 2009)
View ArticleSocial Networking Brainstorm For Authors
This morning we had a Social Networking brainstorm with our authors. Everyone had such great experience and information to share. We had 13 authors in person, and another 5 via WebEx. Here’s the Power...
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The New Newspaper: The Printed Blog
Julia shared with us The Printed Blog, “the world’s first daily newspaper comprised entirely of blogs and other user generated content.” This new media project is a strong attempt to revive the...
View ArticleWhy E-Books Cost Money to Publish
Whenever we post a blog about e-books, people comment that they should cost just a few dollars, or even be free — so I asked Bob to please explain the publisher’s costs: There seems to be a common...
View ArticleLooking For Inspiration at the O’Reilly Tools of Change Conference
In the meantime, found a good laugh on the Thingology blog.
View ArticleThe Daily Beast’s Culture Editor Rachel Syme: “We Have Real Reporters”
When I sat down to lunch the other day with Rachel Syme I was curious to learn more about what kind of infrastructure The Daily Beast has, and how she makes the case for “the web” to writers of a...
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The 2.7 Billion Dollar Question
I had no idea Amazon made money off of customer reviews. Did you? Jason Kottke linked to an article on User Interface Engineering which explains how it works: “As we’ve watched Amazon customers make...
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Celebs Get Their Tweet On
The L.A. Times posted a list of the top 25 must follows on Twitter yesterday. It seems like these days you don’t have to be a stalker to find out what your favorite celebrity is up to, i.e. Demi...
View ArticleIt’s True It’s True — We’re Publishing A Series of Books by Gary Vaynerchuk —...
A year ago I heard about Gary Vaynerchuk’s Wine Library Tv video blog. I’m not so into wine, but I watched because he was such a character. I then discovered his other video blog, garyvaynerchuk.com...
View ArticleFSG Rocks the Marketing Casbah
I was in awe of FSG‘s creative marketing efforts for 2666. Today I stumbled upon this fabulous video for the novel Lowboy, which I just added to my kindle: Listen to John Wray read his novel on NPR.
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Embracing The Future of Publishing
Here’s an interesting blog from the nytimes.com yesterday about what the very near future of book publishing might look like.
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Lessig vs. Warner Music: This Should Be Good
You can’t make this stuff up. Warner Music recently sent a random DMCA takedown notice to none other than Lawrence Lessig, the outspoken legal scholar and copyright advocate. The takedown notice was...
View ArticleSometimes even the President of the United States Must Stand Naked
The transparency zeitgeist seems to be gaining momentum, and not a moment too soon as far as I’m concerned. Souped up, old school “control the message” press announcements are feeling more dated than...
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Talk About Customer Service!
I’m attending the Mediabistro conference for a few days. Wrap up to come when it’s over. One take away from yesterday though is Comcast’s use of Twitter for customer service. I’d heard the stories...
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The Facebook Rush for Vanity URLs
If you haven’t read all about it on Techcrunch or Mashable yet, get ready. Tonight when the clock strikes twelve a mad dash will ensue as Facebook’s more than 200 million users rush to grab vanity urls...
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Twitter: It’s Not a Popularity Contest
I was preparing for a talk about the tools of the internet with Harper authors on Friday — and I came across this new site. Kassia Krozser and Kirk Biglione are top notch in my book, and I’d sincerely...
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Corporate Origins: Does The Most Valuable Innovation Still Happen Behind...
This week’s episode of This American Life, “Origin Story,” reveals surprising tidbits about how various institutions began. It also profiles one of the original Mad Men, Julian Koenig, who came up with...
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Publishing + Technology = DailyLit
As soon as I heard about DailyLit, I knew it was going to be a hit. There is no question in my mind that serving up books to readers – either through mobile devices or on their computers — is part the...
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HTML, The New “60 WPM”
Back in the day…my day that is…when you applied for an entry level position in Book Publishing, you had to take a typing test and type at least 60 words per minute to even be considered. I am not...
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NYT General Counsel Says Aggregation Isn’t Stealing
“Someone is going to sue the Huffington Post” said Joshua Benton, director of the Nieman Journalism Lab at Harvard University. “It’s not just about the volume of the content that it appropriates, it’s...
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Top 20 Keyword Search Terms for www.theHarperStudio.com
The Keyword Search function in Google Analytics is one of my favorite features. “Porno” and “Animalsex” are consistently in our top 10 (thank you Isabella Rossellini)…and those searches often come from...
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Adventures in E-Commerce: Alice.com
Alice.com is a new site that offers household supplies with free shipping on all items and, unlike Drugstore.com or Amazon Grocery, they don’t take a slice of the profit. Alice is still in Beta but...
View ArticleInherent Publicity
Novelist Thomas Pynchon is perhaps as well-known for his uber-reclusive tendencies as for his sprawling, byzantine books, such as V., Gravity’s Rainbow, and Mason & Dixon. This week, his new novel...
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5 Reasons Every Book Editor Should Be on Twitter
1) You can scout for talent. Twitter grants you incredible access to high profile writers. Interested in acquiring food books? Have a look at who @ruthreichl is following. The same goes for politics...
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The Stuff of Fiction: Significant Objects Project
Quick: What do a cow vase, a Sanka ashtray, and a rhino figurine all have in common? They are all the subjects of stories by writers like Ed Park, Luc Sante, Curtis Sittenfeld and Lydia Millet –...
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My First #FollowReader
I sat in on a Twitter discussion called #FollowReader yesterday. It’s a weekly discussion on Twitter with some topical guidelines for the bookish community, lightly moderated by @KatMeyer and...
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5 Cool Features On The Crush It! Book Website
1) The Experience — I know others are doing it now…but I did see it here first…and it is my favorite of all that I’ve seen. All of the videos are worth the watch…but if you’re going to watch just one,...
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We’re Mobile!
You know when you go to a website from your phone (Blackberry, iPhone, Razr, etc.) — it takes a really really long time to load, and then when you finally get to the site, it’s hard to read, and size...
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Just Say Yes…or How I Ended Up Speaking In the Kodak Theatre #140conf in LA
My view from the Academy Awards stage at the Kodak Theatre How many people can say that they spoke on the the stage where the Oscars are held? I have a personal rule, which is that whenever someone...
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The Magic of Twitter
Through the magic of Twitter I discovered @Leah_Albert and the amazing Stacy Monk and her inspiring organization Epic Change. Stacy you make magic happen and inspire me every day.
View ArticleWeb 2.0 EXPO 2009 Hightlights
I love conferences — doesn’t matter if I’m attending, speaking, or mingling — I’ve never met a conference I didn’t like. Often times I don’t even fully realize all that I’ve learned until months later...
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Less Is More
In “The Do-It-Yourself Economy” in yesterday’s New York Times, Tom Friedman wrote about how the “Great Recession” was forcing companies to take advantage of the “Great Inflection,” his name for “the...
View ArticleE-Readers Vs. Unicorns
I really enjoyed this video from Bonnier, a Swedish magazine publisher, demonstrating their vision for a magazine e-reader tablet. Bonnier’s design team at BERG concepted an interface that really...
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Enhanced Salsa
Have you seen this video yet? If you haven’t, click on over to Vimeo and watch (can’t embed, for good reason). If you have, I’m pretty sure you would click on over to watch it again, just for fun. I...
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My Impressions of SXSW 2010 – Think Chatroulette IRL
Baratunde Thurston dancing at SXSW, photo by Anthony De Rosa Ok, first of all, can I just say, I think that was my all time favorite conference. Ever. Yes, I know it was overwhelmingly huge, and people...
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